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Prestige Electric Car PrestigeElectricCar The Electrified Automotive Future and its Relationship to Architecture’ was the subject of an […]
Jaguar I-Pace and the vision of future
01 November 2018

Jaguar I-Pace and the vision of future

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The Electrified Automotive Future and its Relationship to Architecture’ was the subject of an evening hosted by Jaguar design and a group of London’s leading RIBA architects, planners, property developers and infrastructure experts.

The Royal Institute of British Architects (RIBA), of which Ian Callum is an Honorary Fellow, is the professional body for architects in the UK with more than 40,000 members around the world.

Speaking from Jaguar’s Mayfair showroom, Director of Design, Ian Callum spoke of the international success of the all-electric I-PACE and the opportunities presented by automotive electrification becoming more mainstream. He said:

“I am incredibly proud of what we have created in the Jaguar I-PACE and the reception it has received since its launch. It is a truly revolutionary vehicle with one of the most advanced zero-emissions powertrains ever fitted to a production car. The I-PACE is instantly recognisable as a Jaguar, with the beautiful design and dynamic capability inherent in our vehicles.

“As a designer, I am hugely excited by the opportunity this widespread adoption of electric cars presents. We have a unique chance for wholesale change of the facilities available to drivers as we reinvent usage and ‘filling’ patterns for our vehicles. The concepts we are presenting here with the team of architects show a vision of what is possible, what is needed and what it could look like.”

Ian Callum and a number of architects led by award-winning Jon Eaglesham of Barr Gazetas presented concepts depicting a joint-vision as to what an urban future of automotive electrification could look like.

Electric future – opportunity for wholesale change, up and down the country… In this image, London is a cleaner, healthier city where repurposed, new infrastructure, connected to electric vehicles, has allowed a proliferation of vegetation and green space. Cities across the UK are electrically self-sufficient harnessing solar and tidal power to power the increased number of electric vehicles, both land-based and airborne.
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